1 5 Kelly goes global with head of sales roleWorld-leading cable cleat manufacturer Ellis Patents has handed Kelly Brown a global sales remit.

Kelly, who joined the Rillington-based company in 2014, was appointed export sales manager in 2018, and has now been promoted to the newly created role of head of sales.

Richard Shaw, Ellis Patentsโ€™ managing director, said: โ€œKelly has been an enormous asset to Ellis since she ๏ฌrst walked through the door, and has played a vital role in the on-going success of our export operation โ€“ both in terms of securing new speci๏ฌcations and expanding into new territories.โ€

โ€œWeโ€™re currently in the process of restructuring our sales team, and we had no hesitation in o๏ฌ€ering her the head of sales role. Iโ€™m certain sheโ€™ll be every bit as successful in this role as she has been when focussed solely on export sales.โ€

Ellis Patentsโ€™ cable cleats are in demand around the world; with the company actively selling into over 40 di๏ฌ€erent countries, including the UK and Ireland, through a network of local distributors. This network is extended with each new territory, with the sales team carrying out in-depth research of the market, and then appointing a local distributor prior to commencing sales.

Already in 2020, and despite the pressures of Covid-19, the company has announced a series of major new speci๏ฌcations; including projects in Brazil, Chile and the USA. While in UK, new innovations like a redesigned cable hanger that is stronger and cheaper; and a twist foot ๏ฌtting mechanism for its popular Emperor and Vulcan cable cleats that makes installation quicker and easier; are already making their mark.

โ€œA lot of our success in recent years has come from the fact that Ellis Patents cable cleats are tried, tested and trusted,โ€ said Kelly. โ€œBut the market is getting ever more competitive, so in order to maintain our position at the head of it we have to stay one step ahead.โ€

โ€œI see my new role as head of sales as ensuring that all the bene๏ฌts of our products โ€“ whether new and innovative, or long-established bestsellers โ€“ are communicated properly to all our target markets. The aim being that when it comes to new speci๏ฌcations, Ellis Patents name and its products remain at the forefront of decision makers minds, wherever in the world they are. Itโ€™s certainly a challenge, but itโ€™s one Iโ€™m relishing.โ€

For further information on Ellis Patents and its global sales operation visit www.ellispatents or call +44(0)1944 758395.