Electric heating manufacturer Consort Claudgen has revealed a new identity to convey its next chapter in electric heating.

The manufacturer has adopted Consort as its master brand, introducing a new logo and visual identity effective from 1 September 2026.

The change reflects the name already used by customers and colleagues and creates a clearer, more consistent presence across the companyโ€™s communications and trade materials. The refreshed identity uses a warm red, retains the familiar heat-wave element and introduces the strapline, โ€œYour trusted electric heating partner.โ€

The Claudgen name remains part of Consortโ€™s product brand portfolio.

 

Gareth Davies

Gareth Davies, managing director at Consort, said: โ€œCustomers already know us as Consort, so the new identity makes the brand clearer while reflecting the business we are today. โ€œWhat has not changed is our focus on dependable electric heating, practical support and long-term partnerships. The new look gives us a stronger platform for the next stage of the business.โ€

www.consortepl.com / 01646 692172
marketing@consortepl.com

โ€œThe change creates a clearer, more consistent presence across the companyโ€™s communications and trade materials.โ€